Category Archives: DESIGN

The “Natalie Off Duty” x Veronica Beard for Intermix jacket is now here! I worked with the two Veronica’s of Veronica Beard to create a bold, extra sleek statement blazer for this fall, and you can only get it at Intermix! This particular one reminds me of a vintage blazer I’ve worn throughout my life. I updated what I envisioned and modernized it with luxurious gold buttons down the sleeves. If you want that oversize look, simply size up when you make the order! Inspired by the legends of rock and roll, my blazer embodies unexpected coolness and a touch of glam. It has presence, just like the bands that make up the music that I live for. What you’ll notice below is the very special leopard lining. That with the rich herringbone pattern and eye-catching hardware instantly elevates what is now your go-to staple. I’m so excited to see you guys wearing it! Tomorrow I will be showcasing how you can wear it from day to night.

For now, shop the “Natalie Off Duty” x Veronica Beard for Intermix jacket! It’s live. It’s live.

“Natalie Off Duty” x Veronica Beard for Intermix jacket

TAGS: DESIGN, Intermix, Natalie Off Duty x Veronica Beard, Veronica Beard

Thursday, October 25, 2018

19 Comments

MY DESIGNS ARE IN STORE AT MACY’S | NEW COLLECTION ON MONDAY!

Saturday, October 13, 2018

DESIGN, Style

The INSPR-D by NATALIE OFF DUTY collection are now in-stores at Macy’s. You can find them on the main levels right as you walk in at our very own special section in The Market at Macy’s! I had to pinch myself. I did a walk through here at the Macy’s Herald Square to take a first look at the space before anyone else. I was blown away at how beautiful, clean, and elevated our “shop in shop” looked! So many items sold out on the first day online, so if you’re still craving something, try to check out the stores.

NEW COLLECTION LAUNCHES this MONDAY, October 15th, in stores and online!

We just shot the new campaign for the OFF DUTY collection. Once you see both collections together, you’ll notice it is pulled from all aspects of my style. The feminine side who appreciates an amazing statement dress, to the off-duty side of my style that revolves around a perfectly chic track suit. We have some really iconic items that you won’t be able to find anywhere else at such an amazing, affordable price. Again, we’re going all inclusive. With sizes 0-18! This line is super exclusive.

Be the first to shop online on MONDAY!

I’m excited that we will be also in store in LOS ANGELES, my hometown. Here is the list:

Seattle, WA – Alderwood Mall

Los Angeles, CA – Century City Mall

Las Vegas, NV – Fashion Show Mall

Ft. Lauderdale, FL- Galleria Mall

New York, NY – Herald Square

San Francisco, CA – Hillsdale Mall

Boston, MA – North Shore Mall

San Antonio, TX – North Star Mall

Pittsburgh, PA – Ross Park Mall

Detroit, MI – Twelve Oaks Mall

Orange County, CA – Westminster Mall

For now, shop the rest of the Modern Romantic collection that is now in stores.

CLICK TO SEE MORE!

TAGS: INSPR-D BY NATALIE OFF DUTY, Macy's, The Market at Macy's

Saturday, October 13, 2018

16 Comments

COLLECTION PRESS DAY! INSPR-D by NATALIE OFF DUTY FOR MACY’S

Tuesday, October 9, 2018

DESIGN, Style

Take an inside look inside our Macy’s INSPR-D by NATALIE OFF DUTY collection press day! We turned the rooftop of The Jane Hotel here in NYC into a modern romantic dream. I fell in love with the seafoam green walls, vintage mirrors, and stunning outdoor terrace. It felt very French. Very chic. There was an elegance about the space that so perfectly complimented our most elegant and timeless pieces. For the big day, I wore the INSPR-D by NATALIE OFF DUTY Flutter Ruffle Dress. Magic. I am so grateful for all the support I’ve received from you, my readers, alonside fellow bloggers and editors from around the globe. Most of all, I’m grateful for the incredible team, INSPR, that has dedicated so much of this summer creating something so special. My collection story revolves around the iconic, everyday muse. A dress is her everything. This collection is for the individual. It’s for the woman looking to stand out. At our press day, we were in awe for all the genuine love, buzz, and excitement we received from every guest. Our press day happened just a few days after our line sold out online. Seeing what sold out, I knew immediately knew what you guys were craving, and that were the incredible statements. The piece to dance in, celebrate in, and live in. That little wow factor like a ruched neckline or perfectly fluttered sleeve is what has taken a classic piece to the next level. It felt amazing to finally stop and take a second to look at what we’ve created. These bold colors really stood out from the pack this fall. Fuchsia pink and mustard yellow never looked so good. I still freak out every time I see one of you tagging my designs in a post, or send me a DM from the Macy’s dressing room. Seeing the collection come to life this month is surreal. It warms my heart to know that these pieces will keep you in good company throughout the season and beyond. I cannot even imagine how many bottles of champagne we opened that afternoon. Al I can say is, thank you, THANK YOU, for making this such a special launch. It’s really insane fun, and it’s not over yet.

I’m so excited to announce that on October 15th, I am releasing a NEW COLLECTION for INSPR-D by NATALIE OFF DUTY only at Macy’s. Think a lot more effortless sets. I’m calling it the Off Duty collection. Get ready, and mark your calendars!!

Shop what is now restocked from the Modern Romantic collection HERE.

TAGS: INSPR-D BY NATALIE OFF DUTY, Macy's, Press Day

Tuesday, October 9, 2018

17 Comments

MY MACY’S COLLECTION IS NOW AVAILABLE TO SHOP!

Thursday, September 13, 2018

DESIGN, Style

Today is our LAUNCH DAY!!

My Macy’s collection: INSPR-D BY NATALIE OFF DUTY is now AVAILABLE TO SHOP!

Click here to shop the line exclusively at Macy’s!! Remember, it’s super LIMITED EDITION. Get it while you can!

And guess what? We’re celebrating with my favorite power women! It’s pretty incredible to see my designs come to life after all these months of creating my dream collection. To see the women in my life make each piece their own and incorporate the “modern romantic” woman into their everyday brings me so much joy. My first collection, the Modern Romantic collection, is meant to INSPR “inspire”. I am INSPR-D by every single one of these ladies…for their daring style, powerful voices, and impeccable taste. We celebrated the launch of INSPR-D by NATALIE OFF DUTY for Macy’s at The Surf Lodge in Montauk. It was the best night ever…waving summer goodbye and bringing in the best of fall style. These women are the “everyday muses” I’ve been referring to during my design process. Icons and individuals. Women who love a whimsical flare. Women who can take a dress, and wear it day, night, and all year round. She fully embraces her feminine side. Here you will see the elegance of each piece brought to life. Ruffles, ruching, and a sophisticated detail to every single piece. You’ll also see the classic INSPR-D BY NATALIE OFF DUTY denim jacket and skirt set. It’s my new take on fall suiting, and can be mixed and matched with just about everything in the collection. I really hope you enjoy my collection and I’m most excited to see you all wearing it!

Be sure to check out the line in the below Macy’s locations this Friday (the 15th):

Seattle, WA – Alderwood Mall
Las Vegas, NV – Fashion Show Mall
Ft. Lauderdale, FL – Galleria Mall
New York, NY – Herald Square
San Francisco, CA – Hillsdale Mall
Boston, MA – North Shore Mall
San Antonio, TX – North Star Mall
Pittsburgh, PA – Ross Park Mall
Detroit, MI – Twelve Oaks Mall
Orange County, CA – Westminster Mall